Privacy Policy

1. Overview and Scope

StressFree Realty Group, including its owners, agents, representatives, service providers, websites, pages, forms, and related online services, is referred to in this policy as “StressFree Realty,” “we,” “our,” or “us.”

This policy applies when you visit our website, use our online forms, request a home value estimate, search for properties, contact an agent, request a buyer or seller guide, request an inspection, click a call or text button, submit information through our landing pages, or otherwise interact with us.

This policy does not apply to websites, platforms, mortgage companies, title companies, inspectors, contractors, attorneys, lenders, insurance providers, MLS providers, social media platforms, advertising networks, or other third parties that we do not own or control.

2. What Personal Information Means

“Personal Information” means information that identifies, relates to, describes, can reasonably be associated with, or could reasonably be linked to a person or household. This may include your name, phone number, email address, property address, search preferences, inquiry details, IP address, device information, and information submitted through our forms.

Personal Information does not include information that is publicly available from government records, anonymized information, aggregated information, or information that cannot reasonably be linked to you.

3. Information We Collect

A. Information You Provide Directly

We may collect information you choose to provide, including:

• Name, email address, phone number, and mailing address.
• Property address, desired purchase area, home value request details, or selling timeline.
• Buyer preferences, seller goals, budget range, financing status, and agent inquiry information.
• Messages, questions, form submissions, guide requests, appointment requests, inspection requests, and text-message inquiries.
• Information you provide when requesting a valuation, consultation, property search, showing, or real estate service.

B. Information Collected Automatically

When you visit our site, certain information may be collected automatically through cookies, pixels, analytics tools, server logs, or similar technologies. This may include:

• IP address, browser type, device type, operating system, and referring pages.
• Pages viewed, links clicked, buttons clicked, time spent on pages, and general usage activity.
• Approximate location derived from IP address or device/browser settings.
• Advertising, analytics, and conversion data used to understand how visitors interact with our site.

C. Information From Third Parties

We may receive information from third-party sources, including MLS/IDX providers, advertising platforms, lead providers, public property records, real estate data providers, analytics providers, social media platforms, or referral sources.

4. How We Use Personal Information

We may use Personal Information for the following purposes:

• To respond to your inquiries and provide requested information.
• To connect you with a StressFree Realty agent or representative.
• To provide buyer, seller, home valuation, property search, or real estate guidance.
• To send requested guides, resources, alerts, appointment confirmations, or follow-up messages.
• To operate, maintain, improve, secure, and personalize our website and services.
• To evaluate lead quality, property interest, buyer intent, seller intent, and service requests.
• To send marketing communications where permitted by law and subject to your opt-out rights.
• To measure advertising performance, site activity, conversion activity, and user engagement.
• To detect, prevent, investigate, or respond to fraud, misuse, security issues, or unlawful activity.
• To comply with legal, regulatory, contractual, MLS, brokerage, accounting, recordkeeping, or compliance obligations.
• To protect our rights, property, business, agents, customers, clients, users, and the public.

5. How We Share Personal Information

We may share information in limited, business-appropriate ways, including with:

We do not sell your Personal Information in the ordinary meaning of selling your information for money. However, some privacy laws define “sale,” “sharing,” or “targeted advertising” broadly enough to include certain advertising, analytics, or tracking activities.

6. Calls, Text Messages, and Email Communications

When you submit a form, click a text-message link, request information, request a valuation, request a guide, request a showing, or otherwise contact us, you authorize us to contact you using the information you provide.

We may contact you by phone, text message, email, or similar communication methods regarding your inquiry, real estate services, property information, market information, appointment scheduling, follow-up, and related opportunities.

Consent to receive marketing calls, texts, or emails is not a condition of purchasing property, selling property, or using our services. Message and data rates may apply. You may opt out of marketing texts by replying STOP, where applicable, or by contacting us directly. You may opt out of marketing emails by using an unsubscribe link where provided or by contacting us.

Even if you opt out of marketing communications, we may still send non-marketing messages related to an active inquiry, transaction, appointment, service request, legal notice, safety matter, or administrative issue.

7. Cookies, Pixels, Analytics, and Advertising Tools

Our website may use cookies, pixels, tags, web beacons, analytics scripts, and similar technologies to operate the site, remember preferences, understand visitor activity, measure advertising performance, and improve user experience.

These tools may help us:

• Understand which pages, forms, and calls-to-action are being used.
• Measure advertising campaigns and lead-generation activity.
• Improve website speed, structure, usability, and conversion flow.
• Deliver more relevant content or advertising.
• Detect abuse, fraud, or suspicious activity.

You may be able to limit cookies through your browser settings. If you disable cookies, some parts of the site may not function properly. Your browser, device, or platform may also provide tools to limit advertising tracking.

8. Property Search, IDX, MLS, and Real Estate Data

Our website may display property listings, market data, home search tools, neighborhood information, valuation tools, or other real estate information supplied by MLS, IDX, public records, third-party vendors, or property data providers.

If you use property search, save a search, request property information, click on a listing, request a showing, or submit a valuation request, we may collect and use information related to your activity so we can respond, provide relevant property information, improve your experience, and assist with real estate services.

Property information may be subject to MLS rules, data-provider terms, display restrictions, copyright protections, accuracy limitations, and update delays. We do not guarantee that all listing, valuation, availability, school, tax, square footage, pricing, or market information is complete, current, or error-free.

9. Your Privacy Choices and Rights

Depending on where you live, applicable law may give you rights regarding your Personal Information. These may include the right to:

• Request access to Personal Information we maintain about you.
• Request correction of inaccurate Personal Information.
• Request deletion of certain Personal Information.
• Request a copy of certain Personal Information in a portable format.
• Opt out of certain targeted advertising, sale, or sharing activities where applicable.
• Withdraw consent where processing is based on consent.
• Appeal a denied privacy request where applicable law provides that right.

These rights are not absolute. We may deny or limit a request when permitted or required by law, including when information is needed for legal compliance, fraud prevention, security, transaction records, contractual obligations, internal business purposes, or to complete services you requested.

State-Specific Privacy Rights

Residents of certain U.S. states may have additional rights under state privacy laws. These laws may apply only to businesses that meet specific thresholds. If a state privacy law applies to us and to your request, we will respond as required by that law.

How to Submit a Privacy Request

To submit a privacy request, contact us using the information at the bottom of this policy. We may need to verify your identity before processing your request. Verification may require matching the information you provide with information we already maintain.

10. Information Security

We use reasonable administrative, technical, and physical safeguards designed to protect Personal Information from unauthorized access, loss, misuse, alteration, disclosure, or destruction.

However, no website, database, transmission, CRM, email system, text-message system, hosting provider, or online service can be guaranteed to be completely secure. You use online services with the understanding that security risks cannot be fully eliminated.

11. Information Retention

We retain Personal Information for as long as reasonably necessary to fulfill the purposes described in this policy, provide services, respond to inquiries, maintain records, comply with legal obligations, resolve disputes, prevent fraud, enforce agreements, and support legitimate business operations.

Retention periods may depend on:

• The type, sensitivity, and amount of information.
• The reason the information was collected.
• Whether you are an active lead, customer, client, prospect, agent contact, or transaction party.
• Legal, tax, accounting, brokerage, MLS, regulatory, or recordkeeping requirements.
• Potential disputes, claims, fraud prevention, or security needs.

12. Children’s Privacy

Our website and services are intended for adults and are not directed to children under 18. We do not knowingly collect Personal Information from children under 18. If you believe a child has provided us Personal Information, please contact us so we can review and delete it where appropriate.

13. Third-Party Websites, Platforms, and Services

Our website may link to third-party websites, tools, platforms, forms, MLS/IDX services, social media pages, payment services, scheduling tools, map tools, or embedded content. We are not responsible for the privacy practices, security, content, or policies of third parties.

If you interact with a third-party website or service, your information is governed by that third party’s own privacy policy and terms.

14. Do Not Track and Global Privacy Controls

Some browsers or devices may send “Do Not Track” signals or provide global privacy controls. Because there is not yet a uniform legal or technical standard for all such signals, our response may vary depending on the tool, browser, jurisdiction, and legal requirements that apply.

15. International Visitors

StressFree Realty is based in the United States. If you access our website from outside the United States, you understand that your information may be processed in the United States or other locations where our service providers operate. Privacy laws in those locations may differ from those in your country.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Last Updated” date above shows when this policy was most recently revised. Changes become effective when posted unless otherwise stated.

Your continued use of our website or services after an updated policy is posted means you acknowledge the updated policy.

17. Contact Us

If you have questions about this Privacy Policy, our data practices, or your privacy choices, contact us:

This page is intended to provide strong, transparent privacy disclosures for website visitors and real estate prospects. For final legal approval, have your attorney review it against your actual software stack, CRM, advertising pixels, IDX provider, form tools, and brokerage practices.